More than to any other one man, the aquatic-minded people of these
aquatic-minded land owe a debt of gratitude to Commodore Wilbert E.
Longfellow. The Commodore was among the first to see, some 75 years
ago, that the rapidly mounting toll of death from drowning, unless
soon curbed, would assume the proportions of a nation tragedy. He saw
the need for a nationwide program of swimming and lifesaving
instruction. His vision, plus his aquatic skills, teaching abilities,
showmanship, and enthusiasm, made him the natural leader for the
enterprise.
For the first 13 years of this century, Commodore Longfellow
engaged in a virtual one-man crusade. In 1914 he enlisted the full
participation of the American Red Cross to assure the success of his
aim, "the waterproofing of America."
During the next 33 years--until the time of his retirement and his
death 3 months later, on March 18, 1947--Longfellow worked with
devotion and enthusiasm in the nation-wide water safety program of the
Red Cross. The results were astonishing: in the prevention of death by
drowning and in the growing participation of millions who were being
taught how to enjoy the water in safety. Within his near half-century
of crusading, the Commodore witnessed a tremendous upsurge in he
popularity of swimming, boating, and other water activities to the
point where an estimated 80 million Americans were participating in
some form of aquatic recreation. He saw the nation's drowning rate cut
in half--from 10.4 per 100,000 to 5.2. Thanks to the dedication and
untiring efforts of those who followed his example and continued his
work, by 1979 the drowning rate dropped further--to 3 per 100,000.
After some 65 years, the American Red Cross water safety program,
whose early history is largely the story of the Commodore's
contribution through the Red Cross, can point to a proud record: water
safety instruction authorizations issued to trained and qualified
persons who, in turn, conducted courses enabling the Red Cross to
issue well over 60 million certificates in swimming and 5 million in
lifesaving and small craft safety to individuals successfully
completing its courses.
A Remarkable Man
The
life story of the Commodore is just as remarkable as the results he
helped the Red Cross to achieve in so short a time.
At the turn of the century, Bert Longfellow, a husky lad just out
of high school, was covering the waterfront as a staff member of the
Providence, Rhode Island, Telegram. Many of his news stories
were tragic accounts of drownings, which, he felt, were not so much
faults of the swimming places as of the swimmers, faults stemming from
a lack of swimming ability, lifesaving knowledge, and adequate
supervision.
Keenly interested and anxious to do what he could to prevent
needless loss of life, Longfellow carefully studied available
literature on aquatic trends, activities, and safety procedures, wrote
features on water safety, and reported waterfront rescues and steps
taken to safeguard swimmers. He became highly proficient in the
various swimming styles and lifesaving skills. He also offered his
spar-time services to the U.S. Volunteer Life Saving Corps, a young
organization with headquarters in New York City, and began sharing his
aquatic knowledge and skills with other swimmers. Soon he was
organizing his more outstanding pupils into volunteer crews for
safeguarding the lives of bathers. The work gradually spread, under
his direction, to nearby towns and cities.
In 1905, in recognition of his already noteworthy achievements,
Longfellow was awarded the title of "Commodore" by the U.S.
Volunteer Life Saving Corps and was appointed state superintendent of
the organization in Rhode Island.
Through the efforts of interested friends in the state legislature,
which he covered for the Providence News and the Providence Journal
in succession, he received a grant of $2,000 to be used to purchase
equipment for staging lifesaving demonstrations throughout Rhode
Island. The result of the demonstrations was a state-wide reduction in
the number of drownings by 50 percent.
Personal Tragedy and Courageous Comeback
In the spring of 1907, the Commodore was stricken with tuberculosis
of the spine, just as his work was beginning to show concrete results.
Immobilized and in a plaster cast from hips to armpits, he was obliged
to resign from he Journal, but, by means of bedside
conferences, telephone calls, and correspondence, he managed to
continue his lifesaving work. His condition, however, was rapidly
deteriorating, and by the end of the year medical opinion allowed him
less than a month to live.
It was then that Longfellow decided to take matters into his own
hands. Convinced that he was not going to improve while bedridden, he
obtained permission to get out into the sunshine, where he reclined
for hours in a big armchair. By an effort of will born of desperation,
he dismissed thoughts of his condition and hopeless future and kept
himself occupied with ambitious plans for what he termed "the
waterproofing of Rhode Island." The moth allotted him went by,
and other months followed. Not only was he still alive, but, to the
amazement of his physicians, he showed a slight, and then a gradually
marked, improvement in his condition.
By early spring 1908, though still wearing a plaster cast, the
Commodore occasionally was walking to the doctor's office and now and
then was giving an aquatic lecture. By early summer he was touring the
Narragansett Bay area in a specially outfitted lifesaving launch wand
was staging lifesaving demonstrations with the aid of an assistant. By
the end of the summer he had hinges on the cast and was able to remove
it for brief intervals to enter the water, where he took mild swimming
exercises to restore strength to atrophied muscles. In the winter he
devised a substitute for the cast--two wide leather belts supported
and held in place by four upright rods--that he was to wear for the
next 4 years.
Now on the way to recovery, the Commodore devoted his time to his
lifesaving crusade. As part of his plans for the waterproofing of
Rhode Island, he began to teach a new method of artificial respiration
that he considered superior to all other methods then in use in the
United States. The new method had been devised by Edward Sharpey
Schafer, an anatomist at the University of Edinburgh, who later was
knighted for his contribution to the saving of life. The Schafer
method called for placing the victim in a prone position and applying
pressure to his back just below the diaphragm. With modifications,
this method became known as the prone-pressure method and, because of
its simplicity and ease of application, was readily accepted by the
public.
In 1910 the U.S. Volunteer Life Saving Corps appointed Longfellow
to the salaried post of Commodore in Chief and designated him as
general superintendent of the organization in further recognition of
his abilities and achievements.
The Waterproofing of America
Proceeding with a large-scale program of water safety and
lifesaving education in and around New York City, where the Corps'
activities, chiefly financed by the city of New York, were centered,
the Commodore began planning his most ambitious program, "the
waterproofing of America." However, the Life Saving Corps decided
against a nation-wide expansion of its activities because it would
require the raising of large additional funds.
Looking for a way to accomplish his great purpose, Longfellow
presented his plan to the American Red Cross in 1912. A committee
representing a number of national organizations was established to
prepare and submit a definite program for consideration by the Red
Cross. The committee's plan for a nation-wide program was adopted by
the Red Cross in January 1914, and the following month the Red Cross
Life Saving Corps, forerunner of the present-day Red Cross water
safety program, came into being. Longfellow was appointed to organize
the lifesaving program and, at the same time, was awarded Red Cross
Lifesaving Certificate Number One and the lifesaving emblem that has
since been won and proudly worn by millions.
In the succeeding months of 1914, at beaches and swimming pools all
over the country, the big fellow with the Rd Cross emblem on his
swimsuit began to appear. Everywhere he was recognized as a man
experience and well versed in aquatic arts and lifesaving skills.
The Commodore's first step in putting the lifesaving plan into
operation was simplicity itself. In each community, he gathered a
group of good swimmers, trained them in the methods of lifesaving and
resuscitation, organized them into a volunteer corps, and asked them
to accept responsibility for supervision of bathing activities in the
community.
He then persuaded owners and operators of swimming facilities to
man their beaches and pools with trained lifeguards.
The next step--more difficult and perhaps more important--was to
provide sound, large-scale instruction in swimming. Longfellow
accomplished this by selecting outstanding swimmers from each corps
that he organized, by giving them additional training, and, in each
community, by authorizing these individuals to teach swimming on a
voluntary basis. In this way sound swimming instruction was multiplied
many times over.
Finally there came the business of consolidating public interest
and support. This the Commodore did with amazing success. He gave
talks and demonstrations, wrote for newspapers and periodicals,
created and produced water pageants, and, with the advent of radio in
the twenties, put his message on the air. The water pageants perhaps
best illustrate the Commodore's philosophy of teaching, which was to
entertain the public hugely, while educating them gently. Under
Longfellow's guidance, a pleasurable activity for participants and
spectators alike became a solid education experience.
Soon the Commodore was joined by other highly trained men who were
added to the Red Cross staff as public demand for swimming and
lifesaving instruction spread. Meanwhile, other organizations,
awakened to a sense of water safety responsibility, began to
participate in the undertaking. The toll of lives lost through
drowning began to recede, even as the number of participants in
aquatic activities increased.
By the time the country entered World War I, in April 1917, the
groundwork for the program was well laid and training was gathering
momentum. The Commodore and his coworkers moved into the army camps
and naval stations. The setting was different, but the problem was the
same. Scores of thousands of fighting men were taught to swim, and men
who were already good swimmers were taught the skills of lifesaving.
During the years between the two world wars the Red Cross water
safety program was extended, through hundreds of Red Cross chapters,
to every part of the nation. Water safety consciousness became a part
of American life.
There have been innovations in the he program. In 1922 two Red
Cross national aquatic schools, for the training and qualifying of
water safety and first aid instructors, were started. At present there
are more than 25 aquatic schools conducted at centrally located points
throughout the country. Student enrollment has multiplied from 200 to
more than 3,000 annually. In addition, 115,000 persons are trained
annually at various instructor levels by chapter volunteer and
professional staff. In the largely amphibious world War II, the Red
Cross developed a new kind of swimming, called functional or combat
swimming, for the protection and efficiency of the armed forces.
Functional swimming was in full use throughout the country in the he
months following Pearly Harbor and was used extensively in the he
United States and overseas all throughout the conflict.
A Lifetime of Service
In all aspects of the Red Cross water safety program, and in the
closely allied fields of first aid and accident prevention, the
Commodore continued, until the day of his retirement, to play a vital
and amazingly active part. Visiting Red Cross chapters and are
headquarters, national aquatic schools, and staff training
conferences, meeting with an training instructors, and giving
lectures, radio talks, interviews, and demonstrations, the Commodore
traveled an average of 25,000 miles a year to reach an estimated
100,000 persons annually.
He was always the cheerful crusader, the self-styled "amiable
whale," the man whose terrestrial mission was luring Americans to
the water in order to teach them how to be at home in it, how to have
fun in it, and how not to drown.
"Water is a good friend or a deadly enemy," the Commodore
was wont to tell his pupils. "After you have been properly
introduced to it, keep on good terms with it. Don't slap it, try
hugging it--an armful at a time!"
They did. And how they loved him for so pleasantly teaching them
how!